That's Fair.

Creative direction of an integrated brand-awareness campaign illustrating the “lightbulb moment” users experience using the Fair App. Spanning digital, TV, out-of-home, and even a Super Bowl spot.

Project Details

Role: Creative Direction and Design
Client: Fair Financial. Date: 2018

color_stripe
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV
Arron Bleasdale - Fair TV

Portfolio /

ZoomBrand Identity Design

GoodRxBrand Identity Design

Fair BlackProduct Design / UX

SignosBrand Identity Design

That's FairIntegrated Campaign

ReachBrand Identity Design

Fair BrandBrand Identity Design

Marc JacobsArt Direction / Design

Fair x UberIntegrated Campaign

IntegrityBrand Identity Design

FairArt Direction / Design

Nike ViewProduct Design / UX

EverGrowingBrand Identity Design

Nike – 2010Art Direction / Design

SpecializedArt Direction / Design

Nike – 2009Art Direction / Design

MitsubishiArt Direction / Design

BrandingBrand Identity Design